search engine optimisation

8
Apr

Long-form vs short-form content – continued

Part two of an earlier post.We continue our discussion on long-form vs short-form content.The author of the article referred to in the previous post, John E Lincoln says that search engines seem to intrinsically love long content, “but you’ll…
30
Mar

SEO, Google and being mobile-friendly

Sometime back, I extolled the advantages of the WordPress format. Then, after just updating and revamping our website, we found out that Google was placing greater emphasis on the WP format, and ranking these sites higher. So, like changing…
24
Mar

PDFs and SEO, part two

We continue on our last post, with more pointers for you to consider using PDFs on website to help with SEO. One point not mentioned earlier is PDFs used here are those produced using Adobe Acrobat.For those who produce…
23
Mar

PDFs and SEO – some thoughts and pointers

A recent blog post by my colleague, Manoj Manghnani of Pulse Solutions on PDFs and SEO got me thinking. First of all, PDFs have come a long way. From the clunky file that used to do some funny things when…
28
Aug

Revisiting website content for search engine optimisation

We are currently working on updating and rehashing a number of websites for our clients. This has made me think about what I have suggested to my clients with regards to their websites, these have to be updated regularly.Why?…
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